But now the pressure is on to make the expensive deal pay off.
It seems that touts in Stockport, New York and Sydney know more about the pricing than the men who put the fight together.
Corona Extra is the top-selling imported beer, with.4 billion in sales in the 52 weeks ending March 22,.5 from the period a year prior, according to IRI, which does not include bar sales.
It ended in tears for poor Tucker.The report characterized it as a "fierce bidding battle" between the two Mexican imports in which Tecate emerged only by committing a record amount for such an event.#1 Dad, Marine Corps Veteran, 80's and 90's Pro Wrestling Fan, MMA Commentator, Beer Lover, and avid movie watcher."We need to be neutral because we are sponsors of the fight, not of Manny Pacquiao he said.Fight sponsor Tecate is offering fans a 50 rebate towards the pay-per-view for the May 2 fight between Floyd Mayweather and Manny Pacquiao, espn's Dan Rafael reports.Its good for.The Heineken-owned brand paid.6 million for the rights, outbidding Corona's.2 million, according to a recent report.Well, not sold through an official outlet.The effort, which includes a TV ad, emphasizes the brand's black eagle icon.We know consumers react well to the mail-in rebates, Guerra said.Tecate is primarily eat for free coupons sold in the southwestern United States.Tecate is promoting its involvement in the fight through the #MyBoldOpinion digital campaign on Facebook, Twitter and (which includes amusing videos win online help in which Hall of Famers Sylvester Stallone, of Rocky fame, and broadcaster Larry Merchant discuss the fight).Pacquiao "is the fighter that Mexicans and biculturals are cheering for noting his strong following among those demographics.Guerra suggested that.There is a bewildering market within a market of people, having bought tickets in March, now selling them for a profit in April.Customers can save 15 with the purchase of one Tecate or Tecate Light 18-pack, 30 with the purchase of two 18-packs, or 50 with the purchase of three.
The weigh-in will be at the same venue as the boxing and presumably there will be in excess of 15,000 tickets available.